News & articles
Your One-Stop-Solution To Account-Based Marketing
‘Account-Based Marketing’, a term that is often used in the B2B industry. But despite its frequent use in the industry, we are unable to completely leverage it efficiently. Therefore after a lot of research and gaining insights from the industry professionals I’ve come up with this article that delves into the realm of various aspects…
What is Content Syndication?
Hello everyone! Today, let’s unravel the concept of “content syndication” and explore how we, at 8 Miles Solution, are maximizing its potential through email marketing. Content syndication isn’t just a buzzword; it’s a pivotal part of our marketing strategy. What is Content Syndication? So, “What is content syndication?” Simply put, it’s when you take content…
The Ultimate Guide To Your Webinar Marketing Strategy
Introduction In the fast-paced world of digital marketing, webinars stand out as a potent tool for businesses to engage with their audience. They offer businesses a platform not just for product presentations or corporate announcements, but also for establishing thought leadership and building long-term relationships. This whitepaper is designed to be your all-in-one resource for…
The Power Of Intent Data In The B2B Market
Ever wondered how some businesses seem to read your mind, offering you exactly what you’re looking for? No, they’re not psychic; they’re simply leveraging the power of Intent Data. In this blog, we will discover about Intent Data and its various aspects. Let’s start. What Is Intent Data? Intent Data is the digital footprint that…
Sustainability: Seizing The Green Future In B2B Marketing
Why Renewable and Sustainable Energy is the Future of B2B Marketing? In today’s fast-paced world, terms like “sustainability” and “renewable energy” are not just trends; they’re imperatives for any business looking to thrive in the 21st century. But have you ever wondered how these eco-friendly concepts intersect with B2B marketing? If you’re still relying on…
Our Commitment To Mother-Nature
At 8 Miles Solution, we recognize the critical importance of environmental stewardship and are committed to minimizing our impact on the planet. Our environmental policy reflects our dedication to sustainable practices, continual improvement, and compliance with all relevant environmental laws and regulations. We believe that responsible environmental management is not only integral to our business…
Navigating The Future With AI & ML
This is the age of Artificial Intelligence (AI) and Machine Learning (ML), where machines are not just tools but intelligent entities capable of learning, decision-making, and predicting the future. Have you ever wondered how Netflix knows your binge-watching habits so well or why Siri can understand your voice commands? Yes, artificial intelligence and machine learning…
Lead Generation with 8 Miles Solution
What is Lead Generation? To understand what lead generation is, we need to understand what a lead is. A lead is anyone in the world who is interested in your products or services. Considering that Lead Generation is a process of gathering such prospects that can be your potential customers. In other words, Lead Generation…
Demand Generation: Powerhouse Of Revenue
In the digital age, where customers are bombarded with endless choices, standing out is more challenging than ever. Enter Demand Generation—a marketing powerhouse that doesn’t just open doors; it builds them! This strategy is your golden ticket to capturing and captivating your target audience. But what exactly is demand generation? And why is it considered…
7 Steps to run a successful Content Marketing Campaign
A content marketing strategy is only one component of a larger marketing strategy. A marketing plan, in addition to the content strategy, should specify which content should be delivered to which target group and via which channels. The message is the content, and the means are online marketing channels such as SEO, SEA, and social…
7 mistakes entrepreneurs make and how to avoid them
90% of startups fail! This means that the odds are against entrepreneurs. But what makes you a good entrepreneur is learning from your mistakes and trying again. We have compiled a list of some common mistakes that entrepreneurs make to guide you on how to avoid them. Not setting clear goals You need to set…
6 strategies to accelerate sales in the Healthcare Industry
According to the India Brand Equity Foundation, the hospital industry in India is forecast to be Rs. 8.6 Trillion by the Fiscal Year 2022 from Rs. 4 Trillion in the Fiscal Year 2017 at a Compound Annual Growth Rate of 16–17%. The Healthcare Industry is growing with its demand. In an industry where its primary…
6 Reasons to Create Content Outside of your Niche
When you create content that is outside your niche, it gives you the opportunity to build a brand beyond the product. For example, if you sell baby products and create content on how to be a good parent or how to raise happy kids, it shows that you have what it takes to help people…
5 Countries and 5 Economic Turmoils
The world was still recovering from the pandemic,then the war between Russia and Ukraine hit the world again and stunted the growth. The pandemic caused the world’s GDP to shrink, and just as it was recovering, the Russia-Ukraine conflict threatens global economic growth once more. Countries that were heavily reliant on other countries for supplies,…
4 Demand Generation Tactics Every B2B Brand Needs To Consider
What is Demand Generation? Demand generation is the process of driving awareness and interest in a company’s products and services. It includes all marketing activities that drive awareness and interest in a company’s products and services. Demand Generation is not just about demand, but also about generating awareness of your company and its products or…